Our Pricing

In a perfect world, we'd like to have an in-depth chat with you about your goals and dreams for your project before we send you a detailed proposal.

But we also think it's helpful for you to see what ballpark your project might fall within before we get things rolling. Below are the basic options that we offer at Rubric, along with some examples to help you better visualize functionality and what those functions might cost. There's also plenty that we do in between these options, every project is unique, so let's definitely have that chat.

Custom Site (self hosted)

Your business has particular requirements and technical needs.

For companies that have specific technical requirements, we can work with you and your team in the design and development of web products that fit your unique needs.

This option ranges from building and developing websites that incorporate a bespoke content management system (Craft, Kirby, Statamic, Wordpress) to providing user experience/user interface design and front-end development support to be integrated into existing frameworks.

Process

Strategy
Information architecture
Website design
Front-end development
CMS integration
Content implementation
Testing + debugging
Launch
Training

Pricing

$25,000 +

Standard Site

Your business has outgrown its old website.

Sometimes off the shelf templates aren't good enough or don't meet your specific requirements. Our standard option is a fully custom website built from the ground up that utilizes a hosted web platform/content management system like SquareSpace or Webflow.

We work closely with you in defining the strategy, scope, structure, and design of your website based on your goals. This option provides the perfect balance of customizability in design and functionality without the hassle of having to maintain and update a web server on your own.

Process

Strategy
Information architecture
Website design
Front–end development
CMS integration
Content implementation
Testing + debugging
Launch
Training

Pricing

$15,000 +

Starter Site

Your new business is just getting started and needed a website weeks ago.

Using an existing SquareSpace template as the backbone of your website doesn't mean that your site will look like everybody else. We pride ourselves on our ability to craft unique digital experiences using existing frameworks, ensuring that your website feels special and on-brand, all while being easy to update and easy on your budget.

We work with you in selecting the right template that fits your most essential needs and goals. We then transform the site into a unique online experience that works for both your brand and your audience. Your website lives on SquareSpace's servers and requires no maintenance.

Check out our sister company, Made for Masses!

Process

Strategy
Content Gathering
Build Phase (2 rounds)
Testing 
Launch
Training

Pricing

$5,000 +

Brand Identity Design

Your business needs a new identity or a facelift.

Whether you’re looking for a simple logo refresh or a completely new identity from scratch, we can help. Our team will work with you in determining what exact pieces of the brand puzzle you need and how it fits into the big picture. A brand identity system can include anything from a logo, brand style guides, business cards, presentation templates, to social media imagery.

Process

Strategy
Project scope definition
Initial design directions
Feedback and revisions
Final asset prep
File delivery and sign off

Pricing

$4,000 +